Market skimming pricing - How To Discuss
By Rachel Hickman |
Market skimming pricing,
Definition of Market skimming pricing:
An approach in which the manufacturer charges a higher price for a new and sophisticated product (e.g., an expensive perfume) or a special technical product (e.g., special software or a high-end computer) Is. The goal is to maximize revenue from the market before displaying alternative products. That being said, the manufacturer can lower the price to attract low-level buyers and disappoint the copycat competitors.
Meaning of Market skimming pricing & Market skimming pricing Definition